
Seed Health
Creative Direction | Design Lead
Team:
Producer and Photographer: Shuhan Xie
Objective: Create a campaign for Seed, that aligns with their branding but feels new and fresh.
Approach: Drawing on the resilience of nature—specifically moss and mushrooms—to visually represent Seed's commitment to fostering healing in humans and creating a digestible link to their "Engineered from nature" tagline.









